Course curriculum

  • 1

    Module 1 | Mindset

    • Be + Do = HAVE

    • The Wheel

    • S.M.A.R.T. Goals

  • 2

    Module 2 | Scope of Service

    • Defining scope of service

    • Expectations as a trainer and coach

    • Needs and wants

    • Group instructing

  • 3

    Module 3 | Fitness Business Models

    • Fitness business models

  • 4

    Module 4 | Fitness Business Planning

    • Key Numbers

    • Key Metrics

    • Saving Money

  • 5

    Module 5 | Legal Responsibilities

    • Tax

    • Terms and Conditions for Clients

  • 6

    Module 6 | Time Management

    • Time Management and Productivity

    • How to Set Appointments

  • 7

    Module 7 | Professionally Selling Personal Training

    • Sales Overview

    • The Sales Process

    • Selling an outcome and how much to charge

    • Payment Systems

    • Sales notes, outcome not hour

  • 8

    Module 8 | Business Management for Solo Fitness Professionals

    • Business Management for Solo Fitness Professionals

    • Business Management Spreadsheet - Simple Example

    • Business Management Spreadsheet - Advanced Example

  • 9

    Module 9 | Marketing

    • Marketing Principles

    • Logo Design